What makes the Oberoi Concours d'Elegance different from international classic car events?

Well, it's all about putting India in the spotlight! While events like Pebble Beach or Goodwood often focus on European and American cars, this one celebrates our own automotive gems—think classics like the Hindustan Ambassador and Padmini. It's a chance to dive into India's rich engineering history and see some stunning vehicles you might not find elsewhere. Plus, the lakeside setting in Udaipur adds a magical touch you won't get at many other concours!

How do regulatory and tariff barriers shape India's classic car collector market?

It's a bit of a unique situation here. High import tariffs mean most collectors stick to Indian-made classics, which has created a thriving domestic market. So, while cars might appreciate slowly elsewhere, in India, they can gain value much faster. It's a niche that's exciting for local enthusiasts but can be tricky for international folks to tap into—kind of like having a secret treasure trove right at home!

Why are luxury hotel groups investing in events like automotive concours?

Hotels like The Oberoi are getting creative! With room revenue growing slower, events like this offer better margins and attract high-spending guests who love unique experiences. Imagine combining a luxury stay with a passion for classic cars—it's a win-win that brings in extra cash and buzz. So, it's not just about hospitality anymore; it's about creating memories that keep people coming back.

How does the Oberoi Concours d'Elegance scale compare to established global events?

Think of it as an intimate gathering versus a huge festival. While Pebble Beach draws thousands, our event is cozier with around 1,000 visitors, making it perfect for deeper connections and less crowding. It reflects India's growing but close-knit collector community. So, if you prefer a more personal vibe where you can really chat with experts and owners, this is the place to be!

What percentage of concours revenue typically derives from sponsorship versus registration fees?

Sponsorship is the big player here—it brings in most of the revenue, which helps keep the event running smoothly and profitably. Registration fees chip in too, but it's the corporate partnerships that really drive things. This setup is common in the concours world, but it does mean the event relies on keeping those sponsors happy to shine year after year.

The Oberoi Concours d’Elegance 2026 Concludes in Udaipur with a Celebrated Second Edition

Experience the elegance of India's automotive history at the Oberoi Concours d'Elegance 2026 in Udaipur, where classic cars from across the nation and globe gathered in a stunning lakeside setting at

March 12, 2026

Experience the elegance of India's automotive history at the Oberoi Concours d'Elegance 2026 in Udaipur, where classic cars from across the nation and globe gathered in a stunning lakeside setting at The Oberoi Udaivilas. This premier event, held from February 20-22, celebrated seven decades of domestic design and craftsmanship, featuring over 90 vintage cars and 32 motorcycles, attracting international collectors, enthusiasts, and judges like Sandra Button of Pebble Beach and legends such as Sir Jackie Stewart. Witness vehicles valued at over $40 million, including rare Rolls-Royces owned by royalty and industrialists like Yohan Poonawalla, set against the luxurious backdrop of Lake Pichola and City Palace views. Highlights included The Oberoi Tour d’Elegance around Fateh Sagar Lake, expert judging across 16 classes, a Tarun Tahiliani fashion show blending India Modern with automotive heritage, and the Best of Show award to a 1939 Bentley once owned by Maharani Gayatri Devi. It offers a unique blend of heritage, luxury, sensory delight, and cultural fusion, making it a must-visit for anyone passionate about cars, engineering, restoration, or Indian culture.

Person standing in front of bright blue doors — Photo by Samuell Morgenstern on Unsplash

What to Expect

At the Oberoi Concours d'Elegance, you'll be immersed in a world of automotive artistry. Expect to see rows of meticulously restored classic Indian cars, from the iconic Hindustan Ambassador to the sleek Premier Padmini, each gleaming under the Udaipur sun. You'll hear the gentle purr of vintage engines and the excited chatter of collectors discussing restoration techniques. The air carries a mix of polished leather, fresh flowers from the hotel gardens, and the subtle aroma of engine oil. Feel the smooth, cool touch of chrome accents and the warmth of hand-rubbed wood interiors as you explore. Interactive displays allow you to learn about India's engineering heritage, while live demonstrations bring these historic vehicles to life. The event also features expert panels and networking opportunities, set against the serene views of Lake Pichola, creating a memorable blend of sight, sound, and sensation.

The Oberoi Concours dElegance 2026 Concludes in Udaipur with a Celebrated Second Edition experience - Travel Guide

The Oberoi Concours d'Elegance's second edition in Udaipur has established itself as a serious player in the global classic automobile circuit, drawing collectors and automotive historians from at least 12 countries to the lakeside venue. The three-day event in 2026 featured entries spanning 70 years of Indian automotive design, with participation from owners of pre-1980 vehicles representing an estimated combined value exceeding $40 million USD. Unlike Western concours events that prioritize European and American marques, this gathering explicitly centered India's underrecognized contribution to automotive craftsmanship and engineering heritage. The event's positioning at The Oberoi Udaivilas—a property generating approximately $18 million in annual revenue—signals a deliberate strategy by the Oberoi Group to establish luxury experiential events as a revenue driver beyond traditional hospitality. As you wander through the venue, the air is filled with the rich scent of polished leather and vintage engine oil, while the gleam of meticulously restored chrome and paintwork catches the sunlight. The gentle hum of conversations in multiple languages mixes with the occasional roar of engines being started for demonstration runs. Locals share stories of seeing these classic cars on Udaipur's streets decades ago, adding a nostalgic layer to the technical displays. You can feel the smooth, cool surfaces of the cars' hoods and the warmth of the Rajasthan sun on your skin, creating a multisensory experience that connects you deeply with India's automotive past.

Visitor Tips

Best Time: Plan your visit for the early morning or late afternoon sessions to avoid the midday heat and crowds, as these times offer better lighting for photography and a more relaxed atmosphere. Pro Tips: Book tickets in advance online to secure entry, as the event often sells out due to limited capacity. Wear comfortable shoes for walking on the grassy lawns, and bring a hat and sunscreen for sun protection. Engage with the owners and experts—they're usually happy to share stories and insights about their cars. Save Money: Look for package deals that include accommodation at The Oberoi Udaivilas or partner hotels, which can offer discounts on event tickets. Consider visiting on a weekday if possible, as weekends tend to be busier and more expensive. Bring your own water bottle to avoid high prices at venue vendors, and check for local transportation passes that might include shuttle services to the event.

How to Get There

Metro: Udaipur does not have a metro system; the nearest major rail station is Udaipur City Railway Station, about 5 km away. From there, you can take a taxi or auto-rickshaw to the venue for approximately ₹200-300 ($2.50-$3.75 USD). Taxi: Taxis are readily available from Udaipur Airport (Maharana Pratap Airport) or the city center. A ride from the airport to The Oberoi Udaivilas costs around ₹800-1,200 ($10-$15 USD) and takes about 20-30 minutes. From the city center, expect to pay ₹300-500 ($3.75-$6.25 USD) for a 15-minute trip. Car: If driving, The Oberoi Udaivilas is located on Haridas Ji Ki Magri, Udaipur, with parking available on-site for a fee of approximately ₹500 ($6.25 USD) per day. The venue is well-signposted from major roads, but traffic can be heavy during event days, so allow extra time for travel.

Frequently Asked Questions

What makes the Oberoi Concours d'Elegance different from international classic car events?: Well, it's all about putting India in the spotlight! While events like Pebble Beach or Goodwood often focus on European and American cars, this one celebrates our own automotive gems—think classics like the Hindustan Ambassador and Padmini. It's a chance to dive into India's rich engineering history and see some stunning vehicles you might not find elsewhere. Plus, the lakeside setting in Udaipur adds a magical touch you won't get at many other concours!
How do regulatory and tariff barriers shape India's classic car collector market?: It's a bit of a unique situation here. High import tariffs mean most collectors stick to Indian-made classics, which has created a thriving domestic market. So, while cars might appreciate slowly elsewhere, in India, they can gain value much faster. It's a niche that's exciting for local enthusiasts but can be tricky for international folks to tap into—kind of like having a secret treasure trove right at home!
Why are luxury hotel groups investing in events like automotive concours?: Hotels like The Oberoi are getting creative! With room revenue growing slower, events like this offer better margins and attract high-spending guests who love unique experiences. Imagine combining a luxury stay with a passion for classic cars—it's a win-win that brings in extra cash and buzz. So, it's not just about hospitality anymore; it's about creating memories that keep people coming back.
How does the Oberoi Concours d'Elegance scale compare to established global events?: Think of it as an intimate gathering versus a huge festival. While Pebble Beach draws thousands, our event is cozier with around 1,000 visitors, making it perfect for deeper connections and less crowding. It reflects India's growing but close-knit collector community. So, if you prefer a more personal vibe where you can really chat with experts and owners, this is the place to be!
What percentage of concours revenue typically derives from sponsorship versus registration fees?: Sponsorship is the big player here—it brings in most of the revenue, which helps keep the event running smoothly and profitably. Registration fees chip in too, but it's the corporate partnerships that really drive things. This setup is common in the concours world, but it does mean the event relies on keeping those sponsors happy to shine year after year.